Friday, July 27, 2012

Small Business Must Keep Up - One Way Links Building

Large companies were the first to make significant investments in online marketing because they had large enough budgets to experiment with systems that seem complicated and in which there is no clear connection between investment and return. Smaller businesses have to watch their pennies. But today it is probably more important for an independent coffee shop in Phinney Ridge to be talking to a Seattle SEO firm about marketing than it is for a major coffee brand.

Originally, a company?s Website was like a billboard on the Information Superhighway. Small business owners spent a bundle building a good web site, and they drove traffic to it by identifying it with keywords. The coffee shop, for example, might use keywords like ?independent,? ?coffee,? and ?Phinney Ridge? to tell search engines what it was about. When someone wanted to have a nice hot coffee in Phinney Ridge, they would ask a search engine and the search engine would give them the coffee shop?s Website.

Until recently banner ads, of versions thereof, were the main method of online advertising, and to place a banner or some other clickable item in front of a potential customer cost money. Larger companies were the first to explore online marketing with any vigor. They had the luxury to do so, since they have large budgets for promotion, and comparatively small investment could tell them how effective a new concept of marketing would be.

Money spent on banner ads drove innovation, and the promotional potential of the Internet expanded. Search engines stopped looking for keyword tags and began to look for keyword links, giving birth to modern day search engine optimization. That opened up a whole new door in online marketing, creating a new industry and dramatically increasing the effectiveness of strategic effort, such as manufacturing links to generate traffic.

Of course, the first companies to the SEO table were the ones with the largest brands, and now that the methods have been proven effective most large companies have built their own internal SEO departments. As a result, this kind of marketing has been proliferating, and as large companies become more effective manipulators of search engines they are making life increasingly difficult for smaller businesses.

Greed has a way of eating more than it can hold, so even companies that seem unique are in jeopardy. Keyword tags used to be extremely useful, but site owners got greedy and started to add more and more keywords, including keywords that weren?t directly related to the subject of their site, just to drive traffic. The same will be true of keyword links.

That means that the small independent coffee shop on Phinney Ridge isn?t only competing with other neighborhood coffee joints. It?s also competing with large companies, including massive online retailers and major coffee brands. They will see their search engine rank drop steadily, not because they?re doing anything wrong but because someone else is dominating all the keywords related to their business.

The first clients of an established Seattle SEO company were probably large companies. But now any small business that doesn?t jump on the SEO bandwagon puts its survival in jeopardy. They have to compete for the keywords that are most valuable to them in order to remain relevant online, drive traffic to their site, and convert that traffic into customers..

I?m a social media marketing expert specializing in affordable SEO service. Click here for more information.

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Source: http://www.one-way-links-building.com/small-business-must-keep-up.html

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Uganda Little League team cleared for World Series

Associated Press Sports

updated 11:58 a.m. ET July 26, 2012

SOUTH WILLIAMSPORT, Pa. (AP) - A youth baseball team from Uganda has been cleared to enter the United States and participate in the Little League World Series a year after another Ugandan team was denied visas.

Little League officials say members of the Lugazi Little League team received clearance from the Department of State to travel to next month's tournament in South Williamsport, Pa. The Lugazi squad is the first team from the continent of Africa to reach the series.

Last year, the team from Kampala won the Middle East and Africa Region, only to be denied admission to the U.S. because of discrepancies over players' ages and birth dates. The regional runner-up Kuwaiti team traveled to the U.S. instead.

The Ugandan team will begin play Aug. 17 against Aguadulce, Panama.

? 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.


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Blockbuster Acquires Retail Software Developer Business of Alpha ...

DISH Network News

Published: July 18, 2012

DISH Network Satellite TV
DENVER, CO?(Marketwire ? Jul 18, 2012) -
Blockbuster, a subsidiary of DISH Network Corporation (NASDAQ: DISH), today announced it has acquired the assets of retail software provider Alpha Bay Corporation. The terms of the deal were not disclosed.

Alpha Bay specializes in software and services that deliver cloud-based mobile point-of-service (POS), inventory management, customer loyalty and business intelligence capabilities to the retail industry. The company?s platform operates in real-time, giving retailers decision support at any point in the business cycle.

Blockbuster will be using the Alpha Bay platform to improve in-store customer service, enhance inventory management, and deliver innovative promotional programs to Blockbuster?s retail guests.

In addition to outfitting the nearly 900 Blockbuster stores nationwide, the newly acquired Alpha Bay business will continue to market its enterprise systems beyond Blockbuster?s retail operation.

?A key element of the Alpha Bay solution is mobile functionality that will allow Blockbuster?s in-store employees to move out from behind the counter,? said Jack Blount, chairman and founder of Alpha Bay. ?Mobile checkout combined with Blockbuster?s ability to deliver individualized promotions will revolutionize the company?s retail experience.?

?Alpha Bay promises flexible deployment and gives Blockbuster a new level of customer service and visibility at the store level and across the enterprise,? said Michael Kelly, president of Blockbuster. ?Plus, emphasis on in-store mobility gives Blockbuster and our partners the ability to deliver a powerful transactional experience to customers.?

Alpha Bay?s cloud-based approach gives customers a standards-based, real-time, mobile-commerce oriented retail-computing platform that offers a seamless, transparent upgrade path and the flexibility to integrate with legacy retail systems.

About Blockbuster
Blockbuster L.L.C. is a subsidiary of DISH Network Corporation (NASDAQ: DISH), leading the movie and game industry in digital and disc rentals and sales. Blockbuster provides convenient access to family entertainment through a variety of channels ? by mail via www.blockbuster.com, in almost 900 stores across the U.S., via digital movie downloads using a PC, Blu-ray player, connected TV or portable device, and via Blockbuster @Home through DISH Network ? making it easy and convenient to access family entertainment. Blockbuster offers games for all major gaming devices, including Nintendo DS, Nintendo 3DS, PS2, PS3, PSP, Wii, Xbox and Xbox 360. Focused on ease and convenience, it?s no wonder that Blockbuster serves millions of customers nationally and internationally. For more information please visit our website at www.blockbuster.com.

About Alpha Bay
Alpha Bay is a global technologies and services provider, delivering innovative C3 Customer Centric Computingsm and mobile solutions. The AIRS? suite of applications and services gives retailers real-time BI, perpetual inventory, mobile POS, personal kiosks, and is supported through a unique Hybrid ISsm platform that incorporates SaaS/Cloud infrastructure and service. To see how Alpha Bay?s C3 Customer Centric Computing can improve customer satisfaction and loyalty while saving you 50% in IT costs in 12 months. Alpha Bay is a leader in m-commerce solutions for retailers.

Source: http://abettersatellite.com/2012/07/26/blockbuster-acquires-retail-software-developer-business-of-alpha-bay/

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Eliminating domestic violence needs more than law and order ...

Domestic violence is a big problem in both America and Britain.

It?s hard to know exactly how big since many women do not report incidents and even when they do these incidents are under recorded by officials.

Keir Starmer, the?Director of Public Prosecutions in England won some plaudits this week for securing a rise in convictions for violence against women.

Organizations like Refuge and Victim Support were?tentatively?positive about this news, but warned that many women still do not report cases of domestic violence and when they do their cases are often not taken seriously.

It is right that people who?commit?these terrible crimes should be punished and held to account.?A report by UNICEF on domestic violence puts the cases like this;

?Men should receive one consistent message from all sectors and levels of society ? that those who perpetrate violence will be held accountable??

?

But shouldn?t we being trying to eliminate domestic violence and not only through making men so scared of being caught that they do not commit these crimes?

We will only eliminate domestic violence if we consider it as a problem?centered?on citizens? relationships with each other, not as a problem to do with citizens? relationship with the state or the police. As the UNICEF report correctly states;

?Violence in the domestic sphere is usually perpetrated by males who are, or who?have been, in positions of trust and intimacy and power ? husbands, boyfriends,?fathers, fathers-in-law, stepfathers, brothers,?uncles, sons, or other relatives?

Thinking about domestic violence as a problem that exists between citizens, as well as a law and order problem, can be helpful in highlighting at least three areas of effective preventative work, namely;

  • The need for ?routine enquiry?
  • Combating isolation of women
  • The need to encourage the challenge of men by their peers
  1. Routine enquiry

Routine enquiry means?health workers and others routinely asking women whether they have experienced domestic violence, regardless of whether they are showing any symptoms. This approach takes away some of the stigma from reporting domestic violence and helps with the early identification of those at risk.

Linda Regan at the London?Metropolitan University has?found?that in almost all cases of?serious abuse the victim?was known to one or more services but not necessarily identified as someone who was at risk. Routine enquiry helps with putting in place preventative measures.

2. Combating isolation of women

Isolation is one of several risk factors around domestic violence.

It is not as simple as saying that more isolated women are more vulnerable to domestic violence (although this is true). It is also the case that more isolated women find it harder to devise effect?strategies?to prevent domestic violence. By definition they have fewer friends or family members to call upon for help or advice and less social capital to use to access support services.

Paradoxically and sickeningly, becoming less isolated is also associated with domestic violence. As previously isolated women make new connections, male partners can feel threatened and may lash out.

This means we need to develop very carefully designed approaches to reducing the isolation of women in a managed fashion, potentially even one that involves the male partners.

3. The need to encourage the challenge of men by their peers

Our attitudes are significantly and subtly affected by people around us. What we consider normal will depend on what we see and hear. If men feel that it is normal to abuse women then they will more readily commit domestic violence. If men think it is taboo or unacceptable to hit women then they will be less likely to do so.

The Duluth Model is used to work with ?batterers? to robustly challenge their attitudes to domestic violence.

In addition to this, if we are going to eliminate domestic violence, rather than solely reducing re-offending rates, we need to think about how we can encourage men to be more open about their disapproval of domestic violence with their friends, family and?colleagues.

?

I think many readers will have some problems with the three approaches to?eliminating?domestic violence that I have described here. I think this resistance comes from not wanting to consider the relationships between citizens as a political question, but I believe that it is exactly that.

Many people (including public officials) do not consider it their place to ask about people?s relationships. The old stereotype of the police officer that will not get involved in a ?domestic? still holds sway with many.

Whether we are talking about homophobia, racism, community spirit, innovation, caring for our loved ones, raising children, anti-social behaviour or domestic violence, we are talking about relationships between citizens as a public policy concern. This means new types of policy that requires officials with new skills and new techniques.

?

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Source: http://housingdreams.wordpress.com/2012/07/26/eliminating-domestic-violence-needs-more-than-law-and-order/

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Thursday, July 26, 2012

Sleek, Slippery, and Separate ? Choice in Dying

Philip Tartaglia, RC Archbishop elect of Glasgow

? one?may smile and smile, and be a villain.

Thanks to Haggis for the link to the story in the Scotsman. Here is Philip Tartaglia, archbishop-elect of Glasgow in the Roman Catholic Church, presently the bishop of Paisley. Nothing special about that and not really worthy of note at all, but his truly idiotic remark about the death of a Scottish MP is really beneath contempt. These guys think they have the right to speak on any pretext whatever, if it helps to get their regressive morality noticed. It should actually get him sued for libel, since he attributed David Cairn?s death to his gay lifestyle. According to the Scotsman report:

Philip Tartaglia?s suggestion prompted criticism from friends and the partner of the late David Cairns, a former priest, who claimed the Catholic leader had suggested the politician?s death at the age of 44 was somehow connected to his sexual orientation.

Tartaglia?s?comments were made in Oxford, where he was attending a conference on freedom and equality (of all things!). Asked to comment on the suicide death of a gay author in the United States, Tartaglia replied:

If what I have heard is true about the relationship between the physical and mental health of gay men, if it is true, then society is being very quiet about it,? the archbishop-elect, 61, said.

Recently in Scotland there was a gay Catholic MP who died at the age of 44 or so, and nobody said anything, and why his body should just shut down at that age? Obviously he could have had a disease that would have killed anybody. But you seem to hear so many stories about this kind of thing, but society won?t address it.?

Cairns, a Scottish MP, former Roman Catholic priest, and a devout Catholic, had lived in a committed relationship for fifteen years, was a?highly respected member of parliament, and a member of cabinet. He died of acute pancreatitis, and his death had nothing to do with his ?gay lifestyle.? That the new archbishop elect of Glasgow should have suggested a conspiracy of silence regarding the physical and mental health of gay men is the kind of innuendo one comes to expect of Catholic officials who, when unable to make an accusation stick, assassinate by suggestion rather than speak the truth. As Mr. Cairn?s partner said:

I don?t care what his views on gay marriage are, but to bring in my dead partner to justify those views is wrong.

Not just wrong, however. It was cruel and unnecessary, and unacceptable coming from a public figure. It was not, however, surprising, since the Catechism of the Catholic Church has normalised the practice of using unduly prejudicial language to speak about practices and relationships that the church finds morally questionable. At the same time it claims to receive and welcome with respect?those who are spoken of as gravely disordered.

It is worthwhile remarking that the cherubic faced archbishop elect will not get the last laugh, which is reserved for the Scottish Parliament, which has announced its intention to introduce legislation legalising same-sex marriage. According to the Scotsman, despite the fact that two-thirds of respondents opposed the measure (generated, one suspects, by the churches, who have weekly opportunities to harangue their charges), the Scottish National Party has announced that it will proceed with the legalisation, because it is ?the right thing to do.? In announcing the decision, Deputy First Minister Nicola Sturgeon has declared that

We are committed to a fair and equal Scotland.

Not surprisingly, of course,

[r]eligious leaders have dismissed the plans as a ?dangerous social experiment?, amid concern that it conflicts with? traditional doctrines that marriage is between a man and a woman.

But the move has been widely welcomed by campaigners and political leaders, with the first gay marriages likely to be held in Scotland by 2015.

Religion is simply on the wrong side of history, desperately holding its finger in the dyke of privilege and pontification, while all around it people are simply walking away in disgust. It is impossible to pry religion loose from the decaying remnants of another time, when clerical privilege justified practically any outrage?against humanity. But now the sleek, overfed virgin who is slated to take over the archdiocese of Glasgow, reminding one, for all the world, of Chaucer?s?Pardoner, simply cannot understand what ordinary people think and feel, but it makes no matter:

??let me briefly make my purpose plain;
I preach for nothing but for greed of gain
And thus I preach against the very vice
I make my living out of ? avarice.
And yet however guilty of that sin
Myself with others I have power to win
Them from it, I can bring them to repent;
But that is not my principal intent.
Covetousness is both the root and stuff
Of all I preach. That ought to be enough.

The Pardoner had just said:

The curse of avarice and cupidity
Is all my sermon, for it frees the pelf.
Out come the pence, especially for myself
For my exclusive purpose is to win
And not at all to castigate their sin.
Once dead what matter how their souls may fare?
They can go blackberrying for all I care!

Tartaglia has said that it was not his intention to offend, and though he has been asked to stand down, it is clear that he will not do so, saying that, despite his offending words, David Cairns was buried as a Catholic (although, it needs to be said, according to the church he was living in grave sin), and pastoral aid was offered to his family and friends.

Dermot Kehoe, David Cairn?s partner, will have none of this, and called for the bishop to resign. According to the Daily Record, Kehoe said:

It is beyond belief that a man of God can come out with something as ridiculous and hurtful as that. He is not fit for public office.

I would also like him to show some genuine contrition for what he said. Tartaglia now has no authority for moral leadership at all and he must resign.

I hope to God he never has to watch someone he loves lying in intensive care. It was horrific and traumatic.

David was my life. I was with him till the end. For two months before he died, I spent every day at David?s bedside hoping he would pull through as he slipped in and out of consciousness.

That is what I think relationships are about. We loved each other and were devoted to each other.

It is devastating enough to lose someone you love without people like Tartaglia coming out and trying to blacken his name. He has besmirched David?s memory by saying he died because of his choice of lifestyle and seeking to use this to influence the issue on equal marriage.

This is more than distressing for me and his family, it has caused us all a great deal of emotional and physical pain. It makes me very angry.

And so he should be ? angry that is. But what else are bishops to say, if their church is still mired in the Dark Ages, and are being chained there by the aging conservative in the Vatican, and, like the fabled king, commanding the tides of change to cease? A large number of Catholic lay people have said that Tartaglia does not speak for the church, but of course he does. Who do they think they are fooling? It?s high time people recognised that?celibate clergy ? if ever they could ??can no longer speak for ordinary people. They are too isolated from ordinary life to understand or to speak to their situation. The fiction that they are more able to serve, because not committed to a relationship, is contemptible. They cannot really serve, precisely because they lack the humanity that a committed relationship might provide them.

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Source: http://choiceindying.com/2012/07/26/sleek-slippery-and-separate/

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Selwyn Gerber's Book, The Wealth Blueprint, Reveals Success ...

(1888PressRelease) Long-term holdings in equities of the largest companies, allocating investments wisely with the use of index funds, and disregarding the daily, panicked stampede of the herd are the highlights of the strategy Selwyn Gerber advocates in his book The Wealth Blueprint.

San Diego, In Selwyn Gerber?s book The Wealth Blueprint, he states quite clearly that the only secret to successful wealth management is to return to the tried-and-true path from which investors have strayed. Long-term holdings in equities of the largest companies, allocating investments wisely with the use of index funds, and disregarding the daily, panicked stampede of the herd are the highlights of the strategy he advocates.

Although the words in The Wealth Blueprint may be Gerber?s, at a fundamental level, they echo the wisdom of Warren Buffett, who has long been Gerber?s guru.

?The investment markets have become the antithesis of Mr. Buffett?s philosophy,? said Gerber. ?Yes, we should be aware of the turmoil in the European Union, as it relates to the financial condition of Greece and Spain; but, regardless of what happens, the citizens of these countries will continue to buy the global brand-name products that the largest companies sell. That?s why my company invests in European countries, not Euros, for our clients.?

According to Selwyn, these large, global companies, measured as a group, have an earnings yield of more than 7 percent. They have unprecedented cash reserves that likely total $2 trillion, so they can withstand any short-term trauma in the world, or markets. In addition, not only will Greeks and Spaniards continue to buy these corporations? products, but so also will the one billion new consumers from rapidly developing countries who will have the disposable income to buy the same soft drinks, clothing brands and electronics.

Within the pages of The Wealth Blueprint, subtitled ?Everything you?ll need to take control of your portfolio and beat the ?Wall Street Pros? at their own game,? Gerber counsels that successful investing can?t be driven by fear or the latest world or financial news. Only data should be the driver behind investment decisions.

Gerber added, ?Although short-term stock market pricing is driven by the passions of fear and greed, long-term equity valuations are determined by the underlying profitability of the 5,000 great businesses in which we?re invested. At RVW Investing LLC, we use a ?Darwinian? rules-based stock selection model to access groups of superior companies ? using ETFs, which are taxefficient and low cost.?

Rip Van Winkle is Gerber?s personification of the wealth management philosophy presented in The Wealth Blueprint. He would seem hardly to represent the modern go-getter, highly energized and always working hard to make success happen. According to Gerber, however, Rip Van Winkle is right on target, or as Gerber writes ?a strategic passivity-pays approach to investment success? is the most effective wealth management strategy. This also mirrors the slogan of Gerber?s book: ?Invest Right. Then Sleep Tight?.?

Gerber?s The Wealth Blueprint is written and organized so that readers are led directly to the core of the challenge to successful wealth management and understand how to utilize the readily available solutions. Whether it?s ?The Secret of Investing in the Stock Market Summed Up in 100 Words,? ?The Seven Immutable Laws of Investing? or ?Everything You Needed to Know About Investing, But Were Working Too Hard at It to Ask,? The Wealth Blueprint is filled with Gerber?s insights and is given emphasis and made entertaining by his singular wit.

Both have made him a much sought-after guest on Fox News broadcasts and public radio programming. He is also often booked for speaking engagements, many of which are attended by the growing number of retiring or soon-to-be retired Baby Boomers.

Visit www.GerberCo.com for more information.

The suggestions in this press release and the Gerber & Co. CPAs Mid-Year Tax Savings Report are for general information purposes. Taxpayers should seek the advice of a certified CPA to determine the best tax planning for their unique situation.

About Gerber & Co. CPAs ? Opened in 1986, Gerber & Co. CPAs serves the financial needs of family businesses and high-net-worth individuals with tax, family office, audit, attest and forensic accounting services. The firm has grown to become an Independent Alliance Member of BDO Seidman, the 5th largest CPA group in the world. The Los Angeles Business Journal named Gerber & Co. one of the top LA accounting firms in 2012. Visit www.GerberCo.com for more information.

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